Slowly the economy in Brazil has been showing improvement and those who are already feeling progress is tourism. Since last year, the segment is on the rise and the numbers recorded prove this. In 2016, more than 6.6 million tourists were on Brazilian land, an increase of 4.8% compared to 2015. According to the Ministry of Tourism, it was a record for the country.

Of course the Olympic and Paralympic Games contributed to this. The ministry revealed that visitors injected directly into the national economy the total of R $ 6.2 billion. By 2017, the situation is also encouraging. It is already possible to visualize this improvement through connected sectors that are in full development. At the moment, the tour operators had an increase of 21.3%, event organizers: 6.9% and travel agencies: 5.7%. The expectation until December is that there is a recovery of 70% of the sector.

According to the BDET – Tourism Economic Performance Bulletin, tourism in this first half alone totaled approximately R $ 8.2 billion. This increases the expectations of those who work or are interested in relating to the segment. For those who seek to undertake, this is a good opportunity.

Franchising bet

Franchising is a gateway for anyone looking to invest. The potential in this market is exponent and favorable for the environment. To give you an idea, in the second quarter of this year, franchises had a nominal growth of 6.8%. Some R $ 37.565 billion were invoiced. Against the positive balance, the highlight was the tourism sector, which had the highest variation in quarterly revenue – 10.1% growth. The data are from ABF – Brazilian Franchising Association.

“People kept traveling”

“We have once again experienced double-digit growth and new stores opened,” said Henrique Mol, executive director of the franchise network, Find Your Journey. The reflection of the economy was felt by the franchisor. According to Mol, franchise sales were weaker in 2015, improved significantly the following year and are “steaming” from January to date.

“It happens that even with the crisis, people continued to travel. They changed fate, searched for tailored packages, and saved on certain points, but they did not stop traveling. As always, there was always the need to offer the service. Among other reasons, this left us standing and with sales happening. But this year we are very excited about the development of the business, it has already improved a lot, “Mol revealed.

According to the businessman, the franchisor achieved growth in sales of 8% in the first quarter, and in the first half, the network won 55 new units. Mol reports that with the encouraging circumstances, the probability is to be present throughout the country with more than 600 operations in operation (currently the brand has more than 500 units).

Henrique reveals that the investment values ​​offered by the franchise attract the attention of the public. “Today many want to work from home, and look for our Home Office plan that has the investment value of R $ 5 thousand. Others visualize the need for a physical store, and in this model, we offer the franchise for R $ 40 thousand. They are relatively low values ​​that attract many stakeholders, “he said.

Support and Know How

The value is attractive, but the range of endorsement that the brand offers to the investor so that it conquers the independence of its unit, also convinces. The structure is complete, Find Your Travel Provides: business condition, marketing, support team, professionals accompanying the franchisee since entering the business model and throughout the course of work, full legal department support, technology with continuous investment, market viability for installation of the point of sale (in the case of physical franchise), training, sales course, 100% online platform, among other numerous advantages. “With the training and support offered by the network, the economic gains are high and the low investment becomes a great deal”, concludes the entrepreneur.