From July 1st to 29th the Campos do Jordão Convention Center, the Doria Group convention center located in the Capivari neighborhood, the city’s noblest region, will host an entertainment center with activities for the whole family. The Boulevard Campos do Jordão will house several shopping and gastronomy options, as well as an ice skating rink. This is the second winter season that the Convention Center receives a different schedule. For 20 years, the venture was known to house the Market Plaza, the largest seasonal shopping mall in the country.
Luiz Carlos Decressenzo, director of The Ice, expects hundreds of people interested in the 400-square-meter ice-skating rink. “Campos do Jordão asks for an itinerant track to attend to this fun that is the face of winter. We have eight instructors who in addition to teaching also provide all necessary help, “he says. Another fun guaranteed will be with the Mini Cars Tours carts. Replicas from Mini Cooper, BMW i8, Chevrolet Silverado, Mercedes-Benz, plus a small BMW motorcycle are successful with adults and children.
The maximum weight allowed in each vehicle is 30 kg, that is, a child up to 8 years. “They have doors, throttle, two-speed gear, horn, arrows, headlights and radio. Breque not! Just take the foot that the cart stops. The parents go crazy and end up having fun more than the kids because they choose the remote control of the carts, which allow two speeds, “explains Mayra Regazzi of Mini Cars Tours.
The partner of Lo Voglio, Eduardo Nogueira, will install on the Boulevard a motor scooter with 100% natural gelatos, free of fats, dyes and preservatives. “The artisanal gelato market is growing. We do not use industrialized or pre-prepared products, “he says. Within the menu with ten options, Lo Voglio will bring two unique flavors to Campos do Jordão: Hazelnut Chocolate and Baileys (liquor based on whiskey). Maria Gasolina’s handmade burgers and the chocolates from
Cacau Show complete the gastronomic options.
It is also worth checking the work of Natalia Bertozo, the Santo Accessory. Natural stones, freshwater pearls and zirconia are featured in earrings, necklaces and bracelets. The collection that the jewelry designer produced for three months, especially for Boulevard, is based on freshwater pearls. There is also a men’s line, with leather bracelets and stones. Prime Home Decor, specializing in decoration and antique furniture, is another company that will be present in the development.
“Campos do Jordão is a historic destination for the Brazilian winter and now has a space with excellent infrastructure capable of serving the interests of the whole family,” says Luiz Padovan, director of Campos do Jordão Convention Center. To welcome visitors, Boulevard Campos do Jordão will offer parking with 70 parking spaces and valets. “With the great influx of tourists during the winter, the parking facility is very important and adds to the services for the tourists who will go to the Boulevard,” says Augusto Sakai, commercial manager of Estapar, responsible for the service.
With 7,2 thousand square meters, the Convention Center is a multifunctional space and receives, during the year, various formats of events such as fairs, congresses and shows. The project houses up to 3,500 people and has an interior design project signed by the renowned architect João Armentano.
Boulevard Campos do Jordão Service
Period of operation: July 1-29, Tuesdays to Sundays
Hours: 11am – 10pm
Address: Av. Macedo Soares, 499 – Capivari – Campos do Jordão
Access: free